Saturday, 15 April 2017

Benefit Of Having Local Web Hosting Provider in Auckland , New Zealand

Case Study 1: Jhon is a local retailer and his business fully depend on E-commerce based. He hosted e-commerce website with an Australian hosting provider. Jhon is facing a serious problem with his website speed and email hosting. Most of his customer mail goes to the spam box. He already complains several time and still same problem with the web server and email server.

Case Study 2: Austin is a Wellington based plumber and he is facing trouble with website. He is running Google AdWords for getting business leads. However, sometimes his website down during pay per click advertising period. It cost him lot.


Case Study 3: Mira is running event management business in New Zealand and she took website design and hosting services through Indian digital service provider. She is facing some of the serious issues with her event management website. She sent 2 or 3 email regarding this issues to hosting provider. However, she is not getting solutions yet as both countries has a different time zone and they can give 24*7 customer services.


Podcast on benefit of local web hosting

There are lots of issues we can analysis regarding website hosting or hosting provider. To be honest, a reliable and efficient hosting is very important for any successful business. I personally prefer high speed hosting for my business or personal website. I should not expect a couple of servers down in the same day. A web hosting provider should have a high-speed data center with 24*7 customer service for the client.

As a business, you should consider local web hosting to generate more profits and online visibility. Normally local web hosting providers offer the best services that are attractive to businesses. They add a personal touch that boosts customer service. A phone call connects small business owners to a particular person rather than automated phone tree. 60% New Zealand business has a website. Most of the business owner has Australian or New Zealand based hosting. Besides, there are much companies offer high-quality web hosting in Auckland, New Zealand. Some of the company offer excellent and quick customer care services as well.

There are many benefits of having local services provider. I am going to illustrate some of the very important factors regarding this issues:

Better customer service 

Quick customer services are very important for any business. If your website is down, you must need to in touch with some fo guy who can be sorted issues quickly. I saw most of the local hosting provider has dedicated customer care team to solve any types of uncertain issues with the website. Using a single hosting company easily resolves and manages all website administration. It also prevents technical problems hence saving your business time. Most of the providers give round the clock customer support throughout the year through email, telephone, and online chat. The service resolves any web hosting issues.

Server Speed 

80% people states that they like to visit high-speed website instead of low loading speed website. According to Google, most of the people close website, if it takes more than 18s to lead from web search. So, website speed is very important. Business owners can meet the local web hosting providers in person and establish a professional business relationship. Local providers offer performance and speed advantages for businesses. Locally hosted websites are three times faster in comparison to international web hosting companies. The reason is that site visitors are closer to the data center. If you have business in New Zealand and your website is hosted in Auckland based data center, you might get extra loading advantages than who has a website hosted in Singapore-based data center.

Customers save time because the website loads faster in their browsers. You enjoy an easier and more efficient access to your customers. Customers easily find the services they want. Customer satisfaction comes due to fast website loading which increases chances of continued transactions with the business.

Easy to locate 

Search engines like Google use geographical locations of web sites when ranking sites in the search results. To choose a good web-hosting provider, consider the bandwidth, whether it can handle large traffic. Check the number of email accounts you can create from the service provider. Also, check the enhanced website security and customer reliability. Small businesses choose a web hosting according to services and features and not price.
So, locally web hosted might get extra benefits for loading website or be getting rank on local search engine.

Audience 

If your audience is in New Zealand, then you need a web hosting in a physical location close to the current visitors. You can easily visit provider office and make an appointment with them if it is local company. Most importantly, it is very safe for your business as well.

More web presence

A business website hosted locally has a better web presence, and it is easy to locate by search engines. Search engines rank local websites first, and the hosting company plays a major role. Local hosting has better bandwidth because of proximity. Furthermore, the data center is close hence the web pages load faster.

Better time zone management
 Local hosting providers display the correct time because of physical location hence displays Australian time. Minor time adjustments can affect e-commerce and bring confusion to comments and other visitor activities. Time zones affect the maintenance schedule of the hosting service provider.

Usually, providers designate specific times for performing backups and updating hosting platforms. The maintenance windows mostly occur overnight hours when web traffic is very low. This ensures potential customers get uninterruptable service. If you use international hosting providers, the overnight maintenance hours can occur during Australia mid daytime resulting in inconveniences to your e-commerce.

Better search results 
Web sites have IP address relating to the geographical location. The address helps search engines connect the website to relevant physical location searches. Australian visitors are matched with Australian websites. If the IP address is overseas, the search engine identifies the site as an overseas site and does not get priority. The discrepancy prevents Australian clients from viewing the business resulting in less traffic and poor e-commerce.

Website loading speed is one of the important matrics for getting better search rank. Google normally push back a website with lower loading speed.

Web Hosting Pricing 
The hosting price is by New Zealand hosting charges. International hosting service can attract 4-times more for web hosting. Forex exchange does not influence local hosting. Local hosting avoids complex international privacy laws, which can lead to a shutdown of the website.

I understand local hosting might be expensive, however, you will get local  & customer care. You do not need to queue a long time for contact customer care support team.

Web safety and security
It is one of the top secrets that hosting provider might sell your contact information toother service providers third part another service provider. For example, if you buy domain or host website on Godaddy, you will get different promotional web packages for building website or SEO services. It clearly indicates that your personal contact information sold from Godaddy.

However, the local hosting provider might not sell your contact information to the third party. A local provider must obey personal information policy. If you break any terms, you may bring them to court. However, the overseas provider might not follow all laws.




To sum up, I personally like to deal local company as they must follow local laws and they provides customer care support during local time. I may not wait for their working time frame. Most importantly, an overseas company might not have high speed or dedicated data center. They may charge extra money for hosting a website on their services.
Get a local provider offers your website more advantages than international web hosting service. Choose a convenient Australian hosting provider. This markets the business better and increases online presence.