Saturday, 15 April 2017

Benefit Of Having Local Web Hosting Provider in Auckland , New Zealand

Case Study 1: Jhon is a local retailer and his business fully depend on E-commerce based. He hosted e-commerce website with an Australian hosting provider. Jhon is facing a serious problem with his website speed and email hosting. Most of his customer mail goes to the spam box. He already complains several time and still same problem with the web server and email server.

Case Study 2: Austin is a Wellington based plumber and he is facing trouble with website. He is running Google AdWords for getting business leads. However, sometimes his website down during pay per click advertising period. It cost him lot.


Case Study 3: Mira is running event management business in New Zealand and she took website design and hosting services through Indian digital service provider. She is facing some of the serious issues with her event management website. She sent 2 or 3 email regarding this issues to hosting provider. However, she is not getting solutions yet as both countries has a different time zone and they can give 24*7 customer services.


Podcast on benefit of local web hosting

There are lots of issues we can analysis regarding website hosting or hosting provider. To be honest, a reliable and efficient hosting is very important for any successful business. I personally prefer high speed hosting for my business or personal website. I should not expect a couple of servers down in the same day. A web hosting provider should have a high-speed data center with 24*7 customer service for the client.

As a business, you should consider local web hosting to generate more profits and online visibility. Normally local web hosting providers offer the best services that are attractive to businesses. They add a personal touch that boosts customer service. A phone call connects small business owners to a particular person rather than automated phone tree. 60% New Zealand business has a website. Most of the business owner has Australian or New Zealand based hosting. Besides, there are much companies offer high-quality web hosting in Auckland, New Zealand. Some of the company offer excellent and quick customer care services as well.

There are many benefits of having local services provider. I am going to illustrate some of the very important factors regarding this issues:

Better customer service 

Quick customer services are very important for any business. If your website is down, you must need to in touch with some fo guy who can be sorted issues quickly. I saw most of the local hosting provider has dedicated customer care team to solve any types of uncertain issues with the website. Using a single hosting company easily resolves and manages all website administration. It also prevents technical problems hence saving your business time. Most of the providers give round the clock customer support throughout the year through email, telephone, and online chat. The service resolves any web hosting issues.

Server Speed 

80% people states that they like to visit high-speed website instead of low loading speed website. According to Google, most of the people close website, if it takes more than 18s to lead from web search. So, website speed is very important. Business owners can meet the local web hosting providers in person and establish a professional business relationship. Local providers offer performance and speed advantages for businesses. Locally hosted websites are three times faster in comparison to international web hosting companies. The reason is that site visitors are closer to the data center. If you have business in New Zealand and your website is hosted in Auckland based data center, you might get extra loading advantages than who has a website hosted in Singapore-based data center.

Customers save time because the website loads faster in their browsers. You enjoy an easier and more efficient access to your customers. Customers easily find the services they want. Customer satisfaction comes due to fast website loading which increases chances of continued transactions with the business.

Easy to locate 

Search engines like Google use geographical locations of web sites when ranking sites in the search results. To choose a good web-hosting provider, consider the bandwidth, whether it can handle large traffic. Check the number of email accounts you can create from the service provider. Also, check the enhanced website security and customer reliability. Small businesses choose a web hosting according to services and features and not price.
So, locally web hosted might get extra benefits for loading website or be getting rank on local search engine.

Audience 

If your audience is in New Zealand, then you need a web hosting in a physical location close to the current visitors. You can easily visit provider office and make an appointment with them if it is local company. Most importantly, it is very safe for your business as well.

More web presence

A business website hosted locally has a better web presence, and it is easy to locate by search engines. Search engines rank local websites first, and the hosting company plays a major role. Local hosting has better bandwidth because of proximity. Furthermore, the data center is close hence the web pages load faster.

Better time zone management
 Local hosting providers display the correct time because of physical location hence displays Australian time. Minor time adjustments can affect e-commerce and bring confusion to comments and other visitor activities. Time zones affect the maintenance schedule of the hosting service provider.

Usually, providers designate specific times for performing backups and updating hosting platforms. The maintenance windows mostly occur overnight hours when web traffic is very low. This ensures potential customers get uninterruptable service. If you use international hosting providers, the overnight maintenance hours can occur during Australia mid daytime resulting in inconveniences to your e-commerce.

Better search results 
Web sites have IP address relating to the geographical location. The address helps search engines connect the website to relevant physical location searches. Australian visitors are matched with Australian websites. If the IP address is overseas, the search engine identifies the site as an overseas site and does not get priority. The discrepancy prevents Australian clients from viewing the business resulting in less traffic and poor e-commerce.

Website loading speed is one of the important matrics for getting better search rank. Google normally push back a website with lower loading speed.

Web Hosting Pricing 
The hosting price is by New Zealand hosting charges. International hosting service can attract 4-times more for web hosting. Forex exchange does not influence local hosting. Local hosting avoids complex international privacy laws, which can lead to a shutdown of the website.

I understand local hosting might be expensive, however, you will get local  & customer care. You do not need to queue a long time for contact customer care support team.

Web safety and security
It is one of the top secrets that hosting provider might sell your contact information toother service providers third part another service provider. For example, if you buy domain or host website on Godaddy, you will get different promotional web packages for building website or SEO services. It clearly indicates that your personal contact information sold from Godaddy.

However, the local hosting provider might not sell your contact information to the third party. A local provider must obey personal information policy. If you break any terms, you may bring them to court. However, the overseas provider might not follow all laws.




To sum up, I personally like to deal local company as they must follow local laws and they provides customer care support during local time. I may not wait for their working time frame. Most importantly, an overseas company might not have high speed or dedicated data center. They may charge extra money for hosting a website on their services.
Get a local provider offers your website more advantages than international web hosting service. Choose a convenient Australian hosting provider. This markets the business better and increases online presence.


Saturday, 11 February 2017

Six Sure Benefits of Having Website For Small Business



Having a website is very crucial if you are intending to market or grow your business in your local area . The number of people who make use the internet to obtain get information is so high. People usually loves to buy a  product from online or check services through google search. If you have not a business website , it means you are completely out of radar . According to recent research 89% American people spend time on online before purchase or taking local business services. In Australia, 85% people check business review and online reputation before taking any types of services. If you have website , it might be great aspect of your business. That means your competition is on the web, why shouldn’t you be? The following are some of the ways you stand to benefit by having a web presence for your small business. For high volume of a necessity of web services , there are many small to medium digital agency offer web services in Australia. Some people hire a freelance web designer or take service from the overseas digital agency. According to Jimmy Morkal, Website designer, Coffs Harbour, Australia told "local digital services might expensive, but it will bring great outcome for your business. A Local digital agency might be reliable, easy to communicate, follow local laws, on time services and provide regular support. I would recommend lcoal compnay for building website. A website can bring huge business leads locally and increase business reputation as well." Here, I am going to illustrate six core benefit of having the business website specially in the Australian market. 

1. Establishes credibility

A web presence adds credibility and professionalism to your brand. People find out which businesses are the best by searching them online. A great website gives you a huge advantage in credibility and exposure. 90% Australian people spend lots of time online to buy or take business services. If you have a business website, it might help you to get proper business leads with increase credibility.

2. A cost-effective marketing tool

The greatest marketing tool ever created is the website. It can reach virtually anybody on the planet and yields the greatest return on investment. A web presence helps your customers find information about your business and learn about the services and products you offer. If this were done in the traditional manner of doing things, then it would have been not only expensive but also very tiresome. It can work 24/7 customer support office for your business. You are sleeping but there is a chance to get business or sales leads through a website.   Imagine the cost of brochures and all other traditional forms of marketing and compare them to a website. Having a site is a cheap but a very effective form of marketing.

3. Your small business can compete favorably with established enterprises

Nowadays, even smaller businesses can compete with established enterprises. The unifying factor is having a web presence. When someone searches for a product you sell or a service you provide, you will want your site to be ranked top by the search engines in order to appear in the list of businesses that offer similar products or services to yours. Without a web site, there is a chance that you could be losing clients even if you provide better services than them. We are in the age of a fast-paced online world. If you don’t have a web presence then don’t expect the best results for your business.

4. A tool for obtaining customer feedback

Having a site is a great way to get potential customers to talk about your goods and services. Linking your social media campaigns to your web presence is a great way to build your brand and gain targeted traffic. By updating your site with interesting information you will get likes, shares, and followers. Web sites mean work if you manage them well. A website for your small business will get you valuable feedback and you will be able to engage your customers or clients with ease. If you find a way of engaging your customers with convenience, you have a found a way of maximizing the profits. With a website, you will stay in touch with existing and new customers.

5. Convenient operations

If you have a small business, having a web presence will make your day to day business operations much easier. It will allow you to market your brand and sell your products quick and easy. It will also save you on staffing costs as you don’t have to employ a lot of staff to get working.

6. Revenue
A great website will increase the revenue for your business by almost eighty percent. If your customers can easily find you, expect to get an increase in the revenue.

According to recent research, people check online reputation or customer feedback before taking any business services or buying products. If you have a website and optimized social network , it might be easy to reach the local or global client. In Australia, online purchasing is more popular than visiting stores or visting super shop. This trend might get top peak with next few years. So , it is high time to get well organized and informative busienss website. It can be great asset for your local or global business.

A great website allows you to exhibit great expertise in your industry and provide invaluable insights for your customers. For startups and small businesses, a site is a must-have.